SEO Best Practice - General Search Engine Guidelines
Best practice violations which may affect search rankings.
Rules
- Page has multiple
title
elements - Page has multiple meta description tags
- No search keywords set
- Keywords in the
title
rank better - Keywords at start of
title
rank better - Keyword must appear somewhere on your site
- Keywords in
img alt
rank for image search - Keywords in
img src
rank for image search - Keywords in URL rank better
- Keyword too many clicks from home page
- Do not use link farms
- Keywords in meta description get more clicks
- Keywords in link text rank better
rel=canonical
redirects to an error pagerel=canonical
redirects to the wrong page- Page has multiple
rel=canonical
tags